![]() ![]() However, not all captions have to tell a story. They do make engaging captions, I have to admit: Not only do they give readers an insight into what’s going on, but stories can also be emotional and engaging.įor some reason, yoga people and new age niches tend to love long, personal stories. Stories are a great way to engage your followers and bring them into the world of your brand. Use storiesĪ good caption usually has some element of storytelling in it. This is especially true if lengthy writing fits your brand voice, or if you’re a great storyteller. Sometimes, lengthy, verbose, stories work perfectly well. Sometimes, however, short captions aren’t the best. This is a best practice especially for advertisements with a clear call-to-action (CTA). Perfect captions tend to just be a few words or a sentence. Most copywriting advice tells you to keep things short. Five secrets with examples for you here:Īs you’ll see, there’s no such thing as the “perfect caption,” and every “rule” can just as easily be broken in different contexts. The 5 Secrets to Generating Great Instagram Captionsīefore we dive into some of the best Instagram caption generators out there, let’s take a look at what makes a catchy caption. In this piece, I’ll cover what makes a good Instagram caption and will give you the best 7 Instagram caption generator tools in 2023. Like any form of copywriting, it’s part art and part science. Well, being popular and interesting is a good baseline.īut beyond that, how you write your Instagram captions can be a powerful lever to pull as well. So what’s the secret? How do you build an Instagram following? You and I both use it personally (me for travel photos you for food pics – I won’t judge).īut businesses have also started and scaled on Instagram, from fitness influencers and health coaches to dubious therapy thought leaders, and of course the myriad DTC brands that have sculpted a community on Instagram. ![]() With some 2 billion monthly active users indulging their attention deficit disorder, Instagram is a powerhouse when it comes to social media platforms.
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